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1

Special Issue on Brand Management || Mastering the Mix: Do Advertising, Promotion, and Sales Force Activities Lead to Differentiation?

William Boulding, Eunkyu Lee and Richard Staelin

Journal:

Journal of Marketing Research

Year:

1994

Language:

english

File:

PDF, 616 KB

english, 1994

2

Differentiation via the marketing mix

William Boulding, Eunkyu Lee

Journal:

Marketing Letters

Year:

1992

Language:

english

File:

PDF, 853 KB

english, 1992

3

Internet Channel Entry: A Strategic Analysis of Mixed Channel Structures

Yoo, Weon Sang, Lee, Eunkyu

Journal:

Marketing Science

Year:

2011

Language:

english

File:

PDF, 266 KB

english, 2011

4

How Complex Do Movie Channel Contracts Need to Be?

Sumit Raut, Sanjeev Swami, Eunkyu Lee and Charles B. Weinberg

Journal:

Marketing Science

Year:

2008

Language:

english

File:

PDF, 3.06 MB

english, 2008

5

Are Consumer Survey Results Distorted? Systematic Impact of Behavioral Frequency and Duration on Survey Response Errors

Lee, Eunkyu, Hu, Michael Y., Toh, Rex S.

Journal:

Journal of Marketing Research

Year:

2000

Language:

english

File:

PDF, 325 KB

english, 2000

6

Are Consumer Survey Results Distorted? Systematic Impact of Behavioral Frequency and Duration on Survey Response Errors

Eunkyu Lee, Michael Y. Hu and Rex S. Toh

Journal:

Journal of Marketing Research

Year:

2000

Language:

english

File:

PDF, 2.24 MB

english, 2000

7

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Taurine Intake with Magnesium Reduces Cardiometabolic Risks

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 321 KB

english, 2017

8

How Complex Do Movie Channel Contracts Need to Be?

Raut, Sumit, Swami, Sanjeev, Lee, Eunkyu, Weinberg, Charles B.

Journal:

Marketing Science

Year:

2008

Language:

english

File:

PDF, 216 KB

english, 2008

9

Mastering the Mix: Do Advertising, Promotion, and Sales Force Activities Lead to Differentiation?

Boulding, William, Lee, Eunkyu, Staelin, Richard

Journal:

Journal of Marketing Research

Year:

1994

File:

PDF, 1.82 MB

1994

10

New Model for Low-Frequency Noise in Poly-Si Resistors

Lee, Jung Il, Han, Il Ki, Chang, Soo Kyung, Kim, Eunkyu, Lee, Myoung Bok

Journal:

Key Engineering Materials

Year:

2005

Language:

english

File:

PDF, 202 KB

english, 2005

11

Survey Accuracy as a Function of Usage Rate

Michael Y. Hu, Rex S. Toh and Eunkyu Lee

Journal:

Marketing Letters

Year:

2000

Language:

english

File:

PDF, 1.19 MB

english, 2000

12

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Is Taurine a Biomarker in Autistic Spectrum Disorder?

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 311 KB

english, 2017

13

A simplified approach to predict temperature distributions in a mechanically ventilated atrium using a thermal response factor method

Kim, Daeung Danny, Lee, Eunkyu, So, Myong Gu, Kim, Taeyeon

Journal:

Indoor and Built Environment

Year:

2018

Language:

english

File:

PDF, 1.66 MB

english, 2018

14

Vertical Strategic Interaction: Implications for Channel Pricing Strategy

Lee, Eunkyu, Staelin, Richard

Journal:

Marketing Science

Year:

1997

Language:

english

File:

PDF, 2.21 MB

english, 1997

15

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || The Effect of Metformin and Taurine, Alone and in Combination, on the Oxidative Stress Caused by Diabetes in the Rat Brain

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 398 KB

english, 2017

16

Vertical Strategic Interaction: Implications for Channel Pricing Strategy

Eunkyu Lee and Richard Staelin

Journal:

Marketing Science

Year:

1997

Language:

english

File:

PDF, 885 KB

english, 1997

17

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Significance of Taurine in the Brain

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 268 KB

english, 2017

18

Effect of Store Brand Introduction on Channel Price Leadership: An Empirical Investigation

Chung, Hwan, Lee, Eunkyu

Journal:

Journal of Retailing

Year:

2017

Language:

english

File:

PDF, 610 KB

english, 2017

19

Modified bolster dressing with continuous suction improves skin graft survival for an oral cavity wound

Lee, Eunkyu, Park, Song I, Kim, Donghyeok, Jin, Hokyung, Jeong, Han-Sin

Journal:

Journal of Otolaryngology - Head & Neck Surgery

Year:

2018

Language:

english

File:

PDF, 1.15 MB

english, 2018

20

A “Meta-Analysis” of Multibrand, Multioutlet Channel Systems

Lee, Eunkyu, Staelin, Richard, Yoo, Weon Sang, Du, Rex

Journal:

Management Science

Year:

2013

Language:

english

File:

PDF, 386 KB

english, 2013

21

SOCIAL DESIRABILITY BIAS IN DIARY PANELS IS EVIDENT IN PANELISTS’ BEHAVIORAL FREQUENCY 1

TOH, REX S., LEE, EUNKYU, HU, MICHAEL Y.

Journal:

Psychological Reports

Year:

2006

Language:

english

File:

PDF, 710 KB

english, 2006

22

Impact of the Level of Aggregation on Response Accuracy in Surveys of Behavioral Frequency

Michael Y. Hu, Rex S. Toh and Eunkyu Lee

Journal:

Marketing Letters

Year:

1996

Language:

english

File:

PDF, 973 KB

english, 1996

23

Asymmetric Relationships with Symmetric Suppliers: Strategic Choice of Supply Chain Price Leadership in a Competitive Market

Chung, Hwan, Lee, Eunkyu

Journal:

European Journal of Operational Research

Year:

2016

Language:

english

File:

PDF, 3.40 MB

english, 2016

24

Pediatric sialolithiasis is not related to oral or oropharyngeal infection: A population-based case control study using the Korean National Health Insurance Database

Won, Seong Jun, Lee, Eunkyu, Kim, Hee Jung, Oh, Hyun-kyung, Jeong, Han-Sin

Journal:

International Journal of Pediatric Otorhinolaryngology

Year:

2017

Language:

english

File:

PDF, 288 KB

english, 2017

25

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Perinatal Taurine Imbalance Followed by High Sugar Intake Alters the Effects of Estrogen on Renal Excretory Function in Adult Female Rats

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 870 KB

english, 2017

26

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Effects of Taurine on Alterations of Neurobehavior and Neurodevelopment Key Proteins Expression in Infant Rats by Exposure to Hexabromocyclododecane

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 497 KB

english, 2017

27

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Effects of Taurine on ACE, ACE2 and HSP70 Expression of Hypothalamic-Pituitary-Adrenal Axis in Stress-Induced Hypertensive Rats

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 1.54 MB

english, 2017

28

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Taurine Recovers Testicular Steroidogenesis and Spermatogenesis in Streptozotocin-Induced Diabetic Rats

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 582 KB

english, 2017

29

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Ethanol-Induced Taurine Elevation in the Rat Dorsal Striatum

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 253 KB

english, 2017

30

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Consumer Awareness and Preferences Related to Taurine-Containing Drinks in Korean Female High School Students

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 291 KB

english, 2017

31

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Functions of Maternally-Derived Taurine in Fetal and Neonatal Brain Development

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 213 KB

english, 2017

32

[IEEE IEEE 60th Vehicular Technology Conference, 2004. VTC2004-Fall. 2004 - Los Angeles, CA, USA (26-29 Sept. 2004)] IEEE 60th Vehicular Technology Conference, 2004. VTC2004-Fall. 2004 - GML encoded traffic information web services system

Eunkyu Lee,, Mi-Jeong Kim,, Minsoo Kim,, In-Hak Joo,, Byung-Tae Jang,

Year:

2004

Language:

english

File:

PDF, 193 KB

english, 2004

33

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Effects of Taurine and l-Arginine on the Apoptosis of Vascular Smooth Muscle Cells in Insulin Resistance Hypertensive Rats

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 389 KB

english, 2017

34

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Taurine Directly Binds to Oligomeric Amyloid-β and Recovers Cognitive Deficits in Alzheimer Model Mice

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 287 KB

english, 2017

35

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Taurine Promotes Retinal Ganglion Cell Survival Through GABAB Receptor Activation

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 550 KB

english, 2017

36

Impact of the level of aggregation on response accuracy in surveys of behavioral frequency

Michael Y. Hu, Rex S. Toh, Eunkyu Lee

Journal:

Marketing Letters

Year:

1996

Language:

english

File:

PDF, 1007 KB

english, 1996

37

[IEEE 2005 IEEE International Geoscience and Remote Sensing Symposium, 2005. IGARSS '05. - Seoul, Korea (25-29 July 2005)] Proceedings. 2005 IEEE International Geoscience and Remote Sensing Symposium, 2005. IGARSS '05. - A smart web platform for telematics services toward ubiquitous environments

Eunkyu Lee,, Inhak Joo,, Mijeong Kim,, Minsoo Kim,

Year:

2005

Language:

english

File:

PDF, 433 KB

english, 2005

38

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Taurine Prevents the Electrical Remodeling in Ach-CaCl2 Induced Atrial Fibrillation in Rats

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 306 KB

english, 2017

39

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Taurine Alleviate Hexabromocyclododecane-Induced Cytotoxicity in PC12 Cells via Inhibiting Oxidative Stress

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 363 KB

english, 2017

40

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Glucose Homeostasis and Retinal Histopathology in CSAD KO Mice

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 467 KB

english, 2017

41

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Taurine Have Neuroprotective Activity against Oxidative Damage-Induced HT22 Cell Death through Heme Oxygenase-1 Pathway

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 489 KB

english, 2017

42

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || The Interaction of Hypotaurine and Other Sulfinates with Reactive Oxygen and Nitrogen Species: A Survey of Reaction Mechanisms

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 548 KB

english, 2017

43

Survey Accuracy as a Function of Usage Rate

Michael Y. Hu, Rex S. Toh, Eunkyu Lee

Journal:

Marketing Letters

Year:

2000

Language:

english

File:

PDF, 93 KB

english, 2000

44

[IEEE 2005 IEEE International Geoscience and Remote Sensing Symposium, 2005. IGARSS '05. - Seoul, Korea (25-29 July 2005)] Proceedings. 2005 IEEE International Geoscience and Remote Sensing Symposium, 2005. IGARSS '05. - Development of information platform server for telematics service provider

Mi-Jeong Kim,, Eunkyu Lee,, Minsoo Kim,, Inhak Joo,

Year:

2005

Language:

english

File:

PDF, 1.02 MB

english, 2005

45

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Taurine Reverses Atrial Structural Remodeling in Ach-Cacl2 Induced Atrial Fibrillation Rats

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 641 KB

english, 2017

46

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Taurine Chloramine Suppresses LPS-Induced Neuroinflammatory Responses through Nrf2-Mediated Heme Oxygenase-1 Expression in Mouse BV2 Microglial Cells

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 467 KB

english, 2017

47

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || A Proteomic Approach to Study the Effect of Thiotaurine on Human Neutrophil Activation

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 370 KB

english, 2017

48

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Neuroprotective Effect of Taurine-Rich Cuttlefish (Sepia officinalis) Extract Against Hydrogen Peroxide-Induced Oxidative Stress in SH-SY5Y Cells

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 408 KB

english, 2017

49

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Taurine Supplementation Ameliorates the Adverse Effects of Perinatal Taurine Depletion and High Sugar Intake on Cardiac Ischemia/Reperfusion Injury of Adult Female Rats

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 335 KB

english, 2017

50

[Advances in Experimental Medicine and Biology] Taurine 10 Volume 975 || Comparison of Toxicity of Taurine and GABA in Combination with Alcohol in 7-Day-Old Mice

Lee, Dong-Hee, Schaffer, Stephen W., Park, Eunkyue, Kim, Ha Won

Year:

2017

Language:

english

File:

PDF, 401 KB

english, 2017

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